Experiential marketing and brand activation is a great way to engage new and existing customers through memorable and interactive branded experiences. The idea is to create a lasting impression on the consumer; creating an emotional connection that sticks with them and will inspire them to share both online and off.
At Beacon, we have a wide range of experience delivering both in-person and virtual experiential campaigns. Live events and in-store activations give your audience a chance to try a product, ask questions, and be able to participate with the brand. Digital and gamified experiences, using both AR and VR to provide a totally immersive experience, allow us to create a virtual space for the customer to move around in and explore; creating something truly unforgettable.
Working closely with your team, we’ll work with you from concept through to execution to deliver an experiential campaign that brings your brand to life.