Announcing: Digital Communications Service

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The Beacon team are very excited to announce that today, we’re launching a brand new service as part of our marketing offering. The Digital Communications team now joins our Strategy team and our Creative Studio to help our clients bring their stories to life.

Digital Communications is a hugely important part of marketing, especially as clients are researching more, and spending more time and more money online than ever. From SEO to Social Media Management, Content Writing to Paid Media campaigns, there’s a whole host of different ways to reach your consumers in the digital ecosystem. 

Our latest offering brings Beacon’s passion for storytelling to new channels and platforms; helping smart home and technology businesses communicate with their audiences on their websites, social media, and beyond. With different users favouring multiple channels, having a tailored approach that considers different buyer personas and stages of the user journey is crucial to a successful digital marketing strategy

Ruthie Pinion, Digital Communications Strategist, will be heading up our Digital Communications team, bringing her expertise in the world of content creation, social media and paid advertising to the world of smart home and connected technology. “Digital Communications, in any and all of its forms, has been a big topic of consideration for many of our clients, particularly over the last year. We’re hearing how SEO has caught the attention of the C-Suite, and we’re acutely aware of the power that social media and communities can have for businesses. Helping brands, particularly those connected living brands who stand to gain a lot at this juncture, to navigate this temperature shift was the main catalyst for bringing our Digital Communications offering to market,” commented Ruthie on the launch.

You can find out more about Digital Communications and our offering during our upcoming webinar: “Getting Started with Digital Communications”. Register your interest below, and we’ll see you at 10:30 on April 14th!